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The hardest part of being an Indie Dev isn't coding... It's THIS!
52 View2025-11-09Many people think that the hardest part of being an Indie Developer is the coding, that is actually the easiest thing... Now a days there are so many free tutorials and educational videos out there that can help you with basically any problem you have.
The hardest part is releasing a game, going into Appstore Analytics, or Google Dev Console and see that you got 2 downloads the last day.
The truth is, it is hard to get a game to hit. We tend to think that "if I just release my game the downloads will pour in". That is FAR from the truth.
When we released Monkey King - Legend of Heroes, I was certain that the first week we would get 1000 downloads just because the game is so good and the feedback from early players has been overwhelmingly positive.
1 month in, we are still pushing around 134 WAU. That is not numbers that make you jump out of bed in the morning.
However, just like I mentioned in my earlier post if you have a clear goal and can see on the numbers that the game is good, this is where you need to keep your cool and keep trying all the ways you can to get more downloads.
In the case of Monkey King - Legend of Hereos. Even though as of now our downloads is not high, our numbers are incredible.
- 22 min average play time
- 42% D1 Retention
But we will still evaluate further when we have done our first marketing test. Follow me for more updates on our Journey!
The hardest part is releasing a game, going into Appstore Analytics, or Google Dev Console and see that you got 2 downloads the last day.
The truth is, it is hard to get a game to hit. We tend to think that "if I just release my game the downloads will pour in". That is FAR from the truth.
When we released Monkey King - Legend of Heroes, I was certain that the first week we would get 1000 downloads just because the game is so good and the feedback from early players has been overwhelmingly positive.
1 month in, we are still pushing around 134 WAU. That is not numbers that make you jump out of bed in the morning.
However, just like I mentioned in my earlier post if you have a clear goal and can see on the numbers that the game is good, this is where you need to keep your cool and keep trying all the ways you can to get more downloads.
In the case of Monkey King - Legend of Hereos. Even though as of now our downloads is not high, our numbers are incredible.
- 22 min average play time
- 42% D1 Retention
But we will still evaluate further when we have done our first marketing test. Follow me for more updates on our Journey!
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